Flat PKR 250 delivery across PakistanKey active percentages printed on the label7-day returns on unopened productsReviewed by aesthetic physicians Flat PKR 250 delivery across PakistanKey active percentages printed on the label7-day returns on unopened productsReviewed by aesthetic physicians

Privacy Policy

This policy explains how Chelure (Private) Limited (“Chelure”, “we”, “us”) collects, uses and protects your information when you use chelure.pk.

1. Who we are

Chelure (Private) Limited, a company incorporated in Pakistan, operates the Chelure Skin Care brand and this website. Our address is 305, Muneer Arcade, Block 19, Gulistan-e-Johar, Karachi, Pakistan. Contact: info@chelure.com, +92 306 3638596.

2. Information we collect

  • Order and account details: name, delivery address, phone number, email address and the items you order.
  • Payment details: card payments are handled by our PCI-DSS compliant payment partners. Chelure does not store full card numbers or CVV codes on its servers.
  • Feedback and messages: the name, city, rating and text you submit through our feedback form, and anything you send through our contact form, email or WhatsApp.
  • Technical data: IP address, device and browser type, pages visited and referral source, collected through cookies and server logs.

3. How we use your information

  • To process, deliver and support your orders and returns.
  • To respond to your questions and requests.
  • To publish feedback you choose to share, after our team approves it (your first name and city only).
  • To improve our website, prevent fraud and keep it secure.
  • To send order updates and, only if you agree, offers and product news. You can unsubscribe at any time.
  • To meet legal, tax and regulatory obligations in Pakistan.

4. Sharing your information

We do not sell or rent your personal information. We share it only with service providers who help us run the business under confidentiality obligations: couriers (to deliver your order), payment processors, website hosting and email providers, and professional advisors where required by law.

5. Cookies

We use essential cookies to keep your shopping bag and checkout working, and analytics cookies to understand how the site is used. You can block cookies in your browser settings, but parts of the site may then not work.

6. Data security and retention

We use SSL encryption, access controls and secure hosting. We keep order records for as long as required by tax and consumer law, and other information only as long as needed for the purposes above.

7. Your rights

You may ask to access, correct or delete the personal information we hold about you, or object to marketing messages, by writing to info@chelure.com. We respond to verified requests within 30 days, subject to legal retention requirements.

8. Children

This website is intended for adults. We do not knowingly collect information from children under 13.

9. Chelure Ambassador Program

If you tick the ambassador box at checkout, Chelure (Private) Limited uses your name, email address and phone number to create your ambassador account and personal referral code, to email you about your referrals and rewards, to check and count referrals (for example, that an order is a first order and not your own), to pay your withdrawals and to run the ambassador draw.

When a friend uses your code, we tell you only that a paid purchase was made and your updated count. We never share their name or contact details with you.

We keep ambassador records for as long as you are in the program, and afterwards for as long as we need them for accounting and to resolve any dispute.

If you win a draw, we may ask for documents needed to give you the prize (for example a copy of your passport for the Umrah prize, or a delivery address for the phone). We announce a winner’s first name and city only with their consent.

You can leave the program at any time by messaging us on WhatsApp +92 306 3638596 or emailing chelurepvtltd@gmail.com. We will then stop the program emails.

10. Changes to this policy

We may update this policy and will post the new version on this page with a revised date.

11. Contact

Chelure (Private) Limited, 305, Muneer Arcade, Block 19, Gulistan-e-Johar, Karachi, Pakistan. Email: info@chelure.com. Phone / WhatsApp: +92 306 3638596.

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