Flat PKR 250 delivery across PakistanKey active percentages printed on the label7-day returns on unopened productsReviewed by aesthetic physicians Flat PKR 250 delivery across PakistanKey active percentages printed on the label7-day returns on unopened productsReviewed by aesthetic physicians

Ingredient Guides: What Is in Chelure and Why

Each guide explains one ingredient we use: what it is, what published research says, why it is in our formulas, and which Chelure product contains it. We cite studies and say plainly where the evidence is limited. We are not doctors, and these pages are not medical advice.

All ingredients at a glance

IngredientStudied forFound inGuide
GlutathioneSkin tone and antioxidant support; creams, tablets and injections comparedNight CreamRead the guide
Tranexamic acidMelasma and dark spotsBrightening SerumRead the guide
Alpha arbutinUneven tone and post-acne marksBrightening SerumRead the guide
Glycolic and lactic acidDullness and surface textureBrightening SerumRead the guide
RetinolFine lines and textureNight CreamRead the guide
PeptidesThe look of firmnessNight Cream, MoisturizerRead the guide
Salicylic acidClogged pores and blackheadsAcne SerumRead the guide
NiacinamideOil balance, barrier and toneAcne Serum, MoisturizerRead the guide
Hyaluronic acidSurface hydrationMoisturizerRead the guide
Aloe vera and cucumberA soothing, water-rich baseMoisturizerRead the guide

Not sure where to start?

Start from your main concern, then read the guide for the ingredient in the product you are considering.

Acne and oil control

Acne & Oil Control Serum

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Acne & Oil Control Serum

30 mL · Rs 2,450 · flat Rs 250 delivery across Pakistan

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Dark spots and uneven tone

Brightening & Anti-Aging Serum

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Brightening & Anti-Aging Serum

30 mL · Rs 2,500 · flat Rs 250 delivery across Pakistan

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Fine lines, tone and night care

Brightness & Anti-Aging Night Cream

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Brightness & Anti-Aging Night Cream

50 mL · Rs 2,999 · flat Rs 250 delivery across Pakistan

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Hydration

Hydration Moisturizer

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Hydration Moisturizer

30 mL · Rs 2,200 · flat Rs 250 delivery across Pakistan

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Kojic acid

Kojic acid is in both our Brightening Serum and our Night Cream. Our guide to kojic acid soap, cream and serum and our comparison of kojic acid and tranexamic acid cover it in detail.

How we choose and check our sources

We start from published research indexed on PubMed, preferring systematic reviews and randomized trials. Each guide ends with a numbered list of sources you can open. Where research is small, short, funded by a product maker or done at a different strength than our products, we say so. Where we could not find good research, we make no research claim. Our editorial policy explains how guides are written and updated, and our price comparisons use generic descriptions, not brand names, with the date they were checked.

Safety basics that apply to every ingredient

  • Patch-test any new product on the jaw or inner forearm for a few days before using it on your whole face.
  • Introduce one new active at a time, and give it a few weeks before judging.
  • Use a broad-spectrum sunscreen every morning, especially with retinol, AHAs and brightening ingredients.
  • If you are pregnant, breastfeeding or trying to conceive, ask your doctor before using retinol, salicylic acid or AHAs.
  • See a doctor for patches that are sudden, uneven or spreading, for painful or scarring acne, and for rashes that do not settle.

General information, not medical advice. See how we write and source our guides.

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